Guerilla Marketing - Amazing Advertisements
The image above is just one of the many interesting advertisements showcased in this article. Guerilla marketing is “unconventional marketing intended to get maximum results from minimal resources.”
Described as “more matching wits than matching budgets,” I can certainly see where every ad in this article required “wits” versus traditional billboard advertising. So while the goal wasn’t “spend $1M on ads,” instead focusing on a unique way to say the same old thing, some of these certainly did spend as much as if not more than “traditional” ads (like Cingular below).

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